Preparation and Planning

PUBLICITY FOR A SAILING REGATTA

17/12/2019

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Publicity for a sailing regatta. Sailing has always been tricky to get across to the spectator but now TackTracker can show every spectator what all the sailors know …. and more!

How To Watch Ashore

The spectator can be at the hosting clubhouse’s bar or restaurant, at home, the office, down the road in a cafe or even on another continent.

Coaches, sports lovers, friends, family and sailors researching their competition or sussing out the local conditions for the regatta they’ll be sailing in soon all love it.

TackTracker’s ability to bring the sport to the spectator means spectators now exceed many thousands for any significant event

TackTracker’s analytical features also add to the spectator experience. Spectators now understand what happened to their boat of interest out on the course but also to all the other boats in the race.

They now know the what’s, why’s and how’s!

Races can be embedded almost anywhere – on yacht club’s sites, sponsor’s sites, yacht class’ sites, local council sites, etc.

For The Sponsor – Publicity For a Sailing Regatta

The lucky sponsors can have their logo on the races and a direct link to their site or a chosen landing page so that every time a replay is watched the sponsor’s logo and contact details are displayed again.

Considering the number of spectators TackTracker attracts, the number of races and the number of times races are replayed by spectators and competitors, this amounts to great exposure and a direct path to a sponsor. As a bonus, this publicity is for eternity.

Ask your next sponsor if they will enable TackTracker-ing at your next regatta and make it a win-win.

Australian and New Zealand Distributor